Wednesday, October 23

What you missed today

Good evening!

Does a fish-shaped cheese cracker named “Chilean Sea Bass” sound more appealing to you than “Goldfish”?

Here are the 7 things you missed today:

1.  🤖 Apple Released A Preview Of Its AI

Apple finally released a beta version of a slew of its highly-anticipated Apple Intelligence features, including its long-awaited ChatGPT integration. It’s not the whole AI product Apple had hyped up, but it does include Apple’s image generator for new emojis, its Image Wand which allows users to remove objects from photos, and Apple Intelligence text rewrites.

2.  💸 Black Friday Sales are 1 month away!

We all know that UGC ads are high converters because they’re full of social proof, but the #1 challenge for brands this time of year is sourcing enough content for your campaigns.

Through Insense, one of the best platforms for UGC and influencer marketing, you can source modular UGC content with a 10-day content lead time.

To help you kickstart your UGC sourcing, right now, they’re offering $200 for your first campaign until Nov 8.

P.S. Insense has just launched its FREE ultimate cheatsheet to win Q4. Download your free cheatsheet now.

3. 📉 McDonald’s E. Coli Outbreak Hits Stock

Federal health officials are investigating cases of E. coli in ten states linked to McDonald’s Quarter Pounder hamburgers, with 49 reported illnesses, ten hospitalizations, and one death. As a result, financial services firm Baird has lowered McDonald’s earnings per share, reflecting a 4% decrease.

4.  🛠️ Want to 10X Your BFCM Sales?

My BFCM guide is packed with 5 Growth Hacks that will skyrocket your e-commerce brand’s success, turning the most important week of the year.

Download the guide and make this Black Friday/Cyber Monday your most profitable yet here →

5. 💳 Apple & Goldman Sachs Pay $89M Over Apple Card Failures

That’s one expensive credit card bill. The U.S. Consumer Financial Protection Bureau ordered Goldman Sachs and Apple to pay $89 million and temporarily banned Goldman from issuing new credit cards because of the companies’ mishandling of their Apple Card partnership. The failures caused unresolved charge disputes and incorrect credit reports for some customers.

6. ⛽️ Amazon Is Offering Gas Discounts For Prime Members

Watch out, Walmart+, Amazon Prime is coming for you. The company announced today that Prime members will receive a discount of 10 cents per gallon at around 7,000 Amoco, AM/PM, and BP gas stations across the U.S.

7.  🐟 Goldfish Is Changing Its Name

In an effort to attract adults and reestablish its relevance, the Pepperidge Farm snack brand is changing its name for a limited time to “Chilean Sea Bass.” Despite rebranding to a more mature seafood item, the recipe and appearance of the snack aren’t changing.

Bonus. CEO Tip Of The Day

Everyone is climbing a ladder in their business growth, but are you climbing the right ladder? As Angular Ventures puts it, “If you spend your time climbing the ladder in a different market, you might win. But you’ll win at the wrong game.”

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