Tuesday, November 12

What you missed today

Good evening!

If you’re a company working on AI development… there might be $110 million in this newsletter for you.

Here are the 7 things you missed today:

1.  🇨🇦 Canadian Govt Ended Coast-To-Coast Port Strike

TL;DR: The Canadian Labor Minister invoked federal powers to end work stoppages at major ports from Vancouver to Montreal, ordering binding and final arbitration between labor unions & port owners.

Why you should care: Experts predict it will take weeks for the supply chain to recover, causing delays in retail goods for both Canadian & U.S. companies.

2. 🎁 Add TikTok Shop Affiliates To Your Holiday Campaign

The best way to maximize your ROI this holiday season is with TikTok shop affiliates AKA minisocial's micro-influencers. Build trust & engagement with a new audience, driving them directly to TikTok shop.

You can also use all the UGC made in ads, emails, your site and beyond!

Brands like TUSHY, Olipop and DoorDash make the most of the holidays with minisocial. They connect you with top micro-influencers and handle everything for your BFCM campaign.

3. 🚙 Rivian-Volkswagen Joint Venture Increased To Up To $5.8 Billion

TL;DR: Volkswagen Group increased its investment in its joint venture with electric vehicle maker Rivian Automotive to up to $5.8 billion with operations launching tomorrow (Nov 13).

Why you should care: The joint venture will bring Rivian’s software and electrical architecture to VW models as early as 2027, which adds more layers of (much-needed) competition to the EV market.

4.  🛠️ Things Worth Checking Out

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5. 🦾 AWS Is Offering Free AI Computing Power

TL;DR: In an attempt to compete with Nvidia, Amazon Web Services (AWS) is offering researchers who use its custom AI chip, Tranium, credits worth $110 million to use on its cloud data centers.

Why you should care: $110 million is a lot of computing power and AWS plans to let customers program Trainium’s chips directly (not with software), which could be a huge opportunity for tech companies investing in AI development.

6. 🇪🇺 Meta Slashed EU Facebook & Instagram Fees By 40%

TL;DR: Meta cut the price of its ad-free subscription versions of Facebook and Instagram by 40% in the European Union, dropping to €7.99 for iOS and Android or €5.99 for desktop users.

Why you should care: A more accessible price point for an ad-free subscription could convert more EU users over to this model, which means potentially less eyes seeing your ads.

7.  🧈 Costco Is Recalling Almost 80,000 Pounds Of Butter

TL;DR: Costco recalled nearly 80,000 pounds of its Kirkland-brand butter products last month because they were missing a legally-required “Contains Milk” allergy statement.

Why you should care: This recall could’ve been avoided and impacted completely usable products, which has the potential for major losses for Costco. Don’t let this be your product – always make sure to double-check product packaging before going to production.

Bonus. CEO Tip Of The Day

You might want to reconsider how you’re going from concept to concrete outcomes. Here are some actionable and psychology-based ways to impact behavior change in your product design.

*Want more leads, clients, customers, or users? Advertise with us here →

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