Thursday, August 1

What you missed today

Author

Max
August 01, 2024

Good evening!

Good news for premium brands who don’t want to change: the latest sales data shows you’re doing just fine. Just take it from Shake Shack and Apple…

Here are the 7 things you missed today:

1.  💷 Bank of England Cut Interest Rates

England may only be sixth in gold medals, but they got one huge win this week. The Bank of England cut interest rates for the first time since the start of the pandemic from 5.25% down to 5%. The previous high rate was the longest-running series of successive rate hikes in at least a century.

2. 👁 Turn Twitter/LinkedIn Eyeballs Into Business Opportunities

Imagine building your personal brand without the guesswork of what goes viral and instead, start sharing content that turns eyeballs into business opportunities. Meet BIG FISH: the Twitter/LinkedIn content & distribution team behind some of the most successful B2B influencers.

Forget about the constant trial and error of figuring out viral content and finally get the eyeballs you need to convert. With BIG FISH, you'll share unique valuable content, build trust, foster loyalty, and attract your dream customers — all without spending a dime on ads.

3. 😬 Intel is Laying Off Over 10K Employees

Intel is still profitable… sorta. But on it’s road to recovery, the chipmaker is downsizing its workforce by 15% – as many as 18,000 employees – as part of a new savings plan to cut $10 billion in costs.

4.  🛠️ Things Worth Checking Out

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5. 🍎 Apple Q3 Sales Rose 5%

Slow and steady is how Apple wins the race. The tech giant reported fiscal Q3 earnings today after the bell that beat Wall Street expectations with overall revenue rising 5%. iPads and Services carried the weight, coming in over estimates.

6.  🍔 Shake Shack Doesn’t Need a Value Menu

While many other fast food chains are struggling, Shake Shack is doing just fine. The restaurant posted stronger-than-expected Q2 earnings with shares climbing most of the day. The company cites its premium positioning as one of its strengths and has no plans to offer cheaper options.

7.  🍼 Kohl’s is Betting on Babies R Us

Retailer Kohl’s is opening 200 Babies R Us shops in its existing stores across the country starting this week. The move is an attempt to cater to more young families by giving them another reason to visit stores with expanded home decor, furniture, baby strollers, car seats, shampoo, and a maternity line.

Bonus. CEO Tip Of The Day

Want to change someone’s mind? Don’t tell people what to do, encourage people to persuade themselves. Here’s how.

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