Monday, October 14

What you missed today

Author

Max
October 14, 2024

Good evening!

Just a tip from today’s news: always triple and quadruple check your new product’s label imagery to make sure there’s no way it could include racist iconography.

Here are the 7 things you missed today:

1.  🔋 Google Signed A Deal With Nuclear Developer Karios Power

AI and emerging tech takes a lot of power. Google announced today that it plans to purchase power from a fleet of small modular reactors made by Kairos Power. The first reactor will be online by 2030, with more reactors going live through 2035 – a total of 500 megawatts added to the grid.

2.  🤑 My 5 BFCM Growth Hacks

If you sell anything online and are not already planning for BFCM you are one step behind your competitor!

Lucky for you, I’ve put together a BFCM Growth Hacking Guide any e-commerce brand with 5 Hacks you need to crush the most important week of the year. If you sell anything online, you need to download the guide RIGHT NOW.

3. 🧰 True Value Declared Bankruptcy

75-year-old hardware store brand True Value has filed for bankruptcy and is selling almost all of its operations to rival company Do It Best, a member-owned wholesaler that sells hardware, lumber, and other home goods to independent stores. True Value supplies 4,500 independently operated stores, which will remain open and not be part of the bankruptcy proceedings.

4.  🛑 Stop wasting time on cold emails

Focus on building real relationships with your audience through magnetic content that converts. BIG FISH creates content that attracts, warms, and turns leads into clients. You get 12 long posts, in your tone of voice, engagement from big influencers, no contracts, no meetings... All for just $1,350/mo!

5. ☕️ Starbucks Is Scaling Back Promotions

First order of business for Starbucks from its new CEO Brian Niccol? Scale back on promotional offers and discounts to get customers to pay full price for coffee and tea. It’s a major shift from the deeper discounts the company has been giving this year in an effort to reposition Starbucks as a premium brand & reduce strain on employees during peak discount offer times.

6. 🛜 Internet Archive Is Back Online

Last week, The Internet Archive and its Wayback Machine were brought down by cyberattacks. But thankfully, its 916 billion saved webpages are back online in a “provisional, read-only manner” as it continues to recover.

7.  🕯️ Bath And Body Works Had To Apologize For A Questionable Candle

Sometimes, you just know it when you see it. Well, some people started noticing how the stylized paper snowflake on the label of one of Bath and Body Works’ newest candles may have looked just a tad like… the hoods and robes worn by members of the KKK. Since the label went viral on social media, it’s been pulled from the company’s site and retail locations, and the company has issued an apology.

Bonus. CEO Tip Of The Day

Launching your company or product with an MVP is old school. Here’s what growth expert Kyle Poyar believes is the emerging startup playbook that might help you stand out from “conventional” approaches.

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